{"id":9592,"date":"2024-08-26T18:24:07","date_gmt":"2024-08-26T18:24:07","guid":{"rendered":"https:\/\/certifiqat.com\/news\/iso-9001-the-7-fundamental-principles\/"},"modified":"2024-08-26T20:17:24","modified_gmt":"2024-08-26T20:17:24","slug":"iso-9001-the-7-fundamental-principles","status":"publish","type":"post","link":"https:\/\/certifiqat.com\/cs\/news\/iso-9001-the-7-fundamental-principles\/","title":{"rendered":"ISO 9001 &#8211; 7 z\u00e1kladn\u00edch princip\u016f"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 1: Zam\u011b\u0159en\u00ed na z\u00e1kazn\u00edka<\/h2>\n\n\n\n<p>Spokojenost z\u00e1kazn\u00edk\u016f je odrazem v\u00fdkonnosti spole\u010dnosti a nejd\u016fle\u017eit\u011bj\u0161\u00edm faktorem udr\u017eiteln\u00e9ho \u00fasp\u011bchu a schopnosti dod\u00e1vek. P\u0159edv\u00edd\u00e1n\u00ed a n\u011bkdy i p\u0159ekon\u00e1v\u00e1n\u00ed o\u010dek\u00e1v\u00e1n\u00ed z\u00e1kazn\u00edk\u016f je kl\u00ed\u010dovou z\u00e1sadou mezi 7. Je to j\u00e1dro kvalitn\u00ed pr\u00e1ce, kter\u00e9 vy\u017eaduje, aby s n\u00edm byla slad\u011bna cel\u00e1 organizace. Pouze podnik, kter\u00fd si z\u00edsk\u00e1 trvalou d\u016fv\u011bru sv\u00fdch z\u00e1kazn\u00edk\u016f a zainteresovan\u00fdch stran, m\u016f\u017ee b\u00fdt dlouhodob\u011b \u00fasp\u011b\u0161n\u00fd. Ka\u017ed\u00e1 interakce se z\u00e1kazn\u00edkem poskytuje p\u0159\u00edle\u017eitost p\u0159idat hmatatelnou hodnotu spln\u011bn\u00edm sou\u010dasn\u00fdch o\u010dek\u00e1v\u00e1n\u00ed a pochopen\u00edm t\u011bch budouc\u00edch, co\u017e v\u00fdznamn\u011b p\u0159isp\u00edv\u00e1 k budov\u00e1n\u00ed d\u016fv\u011bry a loajality z\u00e1kazn\u00edk\u016f.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>To je j\u00e1dro kvalitn\u00ed pr\u00e1ce<\/p>\n<cite>Spokojenost z\u00e1kazn\u00edk\u016f je odrazem v\u00fdkonnosti spole\u010dnosti a nejd\u016fle\u017eit\u011bj\u0161\u00edm faktorem udr\u017eiteln\u00e9ho \u00fasp\u011bchu a schopnosti dod\u00e1vek. P\u0159edv\u00edd\u00e1n\u00ed a n\u011bkdy i p\u0159ekon\u00e1v\u00e1n\u00ed o\u010dek\u00e1v\u00e1n\u00ed z\u00e1kazn\u00edk\u016f je kl\u00ed\u010dovou z\u00e1sadou mezi 7.<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Chcete-li ve firm\u011b pos\u00edlit zam\u011b\u0159en\u00ed na z\u00e1kazn\u00edka, zva\u017ete n\u011bkolik opat\u0159en\u00ed:<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Zachy\u0165te zku\u0161enosti z\u00e1kazn\u00edk\u016f:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Prov\u00e1d\u011bjte pravideln\u00e9 pr\u016fzkumy spokojenosti z\u00e1kazn\u00edk\u016f.<\/li>\n\n\n\n<li>Z\u00edsk\u00e1vejte zp\u011btnou vazbu od z\u00e1kazn\u00edk\u016f prost\u0159ednictv\u00edm r\u016fzn\u00fdch kan\u00e1l\u016f, jako jsou soci\u00e1ln\u00ed m\u00e9dia a p\u0159\u00edm\u00e1 komunikace.<\/li>\n\n\n\n<li>Vyu\u017e\u00edvejte \u0159e\u0161en\u00ed st\u00ed\u017enost\u00ed a vztah\u016f se z\u00e1kazn\u00edky:<\/li>\n\n\n\n<li>Zaveden\u00ed \u00fa\u010dinn\u00e9ho procesu vy\u0159izov\u00e1n\u00ed st\u00ed\u017enost\u00ed a rychl\u00e9ho \u0159e\u0161en\u00ed probl\u00e9m\u016f z\u00e1kazn\u00edk\u016f.<\/li>\n\n\n\n<li>Budujte pevn\u00e9 vztahy prost\u0159ednictv\u00edm osobn\u00edho kontaktu a rychl\u00e9 zp\u011btn\u00e9 vazby.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Zapojte z\u00e1kazn\u00edky do v\u00fdvoje:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vytvo\u0159te mechanismy pro sb\u011br podn\u011bt\u016f a n\u00e1vrh\u016f.<\/li>\n\n\n\n<li>Vyv\u00edjejte produkty a slu\u017eby po konzultaci se z\u00e1kazn\u00edky, abyste zajistili jejich relevanci.<\/li>\n\n\n\n<li>V\u00fdsledky d\u016fsledn\u00e9ho zam\u011b\u0159en\u00ed na z\u00e1kazn\u00edka:<\/li>\n\n\n\n<li>Zlep\u0161en\u00ed loajality a udr\u017een\u00ed z\u00e1kazn\u00edk\u016f:<\/li>\n\n\n\n<li>Spokojen\u00ed z\u00e1kazn\u00edci se st\u00e1vaj\u00ed loaj\u00e1ln\u00edmi a potenci\u00e1ln\u00edmi ambasadory.<\/li>\n\n\n\n<li>Pozitivn\u00ed \u00fastn\u00ed projevy mohou zlep\u0161it pov\u011bst spole\u010dnosti.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">M\u00e9n\u011b st\u00ed\u017enost\u00ed a reklamac\u00ed:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pochopen\u00ed o\u010dek\u00e1v\u00e1n\u00ed z\u00e1kazn\u00edk\u016f sni\u017euje po\u010det st\u00ed\u017enost\u00ed.<\/li>\n\n\n\n<li>Rychlej\u0161\u00ed uveden\u00ed na trh:<\/li>\n\n\n\n<li>Efektivn\u00ed komunikace umo\u017e\u0148uje rychl\u00fd v\u00fdvoj produktu.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">V\u011bt\u0161\u00ed konkurenceschopnost:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Slad\u011bn\u00ed s pot\u0159ebami z\u00e1kazn\u00edk\u016f posiluje pozici spole\u010dnosti na trhu.<\/li>\n\n\n\n<li>D\u016fsledn\u00e9 zam\u011b\u0159en\u00ed na z\u00e1kazn\u00edka vytv\u00e1\u0159\u00ed oboustrann\u011b v\u00fdhodnou situaci, kdy spole\u010dnost i z\u00e1kazn\u00edci t\u011b\u017e\u00ed z v\u011bt\u0161\u00ed spokojenosti a vz\u00e1jemn\u00e9ho porozum\u011bn\u00ed.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 2: Veden\u00ed<\/h2>\n\n\n\n<p>Slad\u011bn\u00ed \u00fa\u010delu, sm\u011bru a vnit\u0159n\u00edho prost\u0159ed\u00ed spole\u010dnosti je z\u00e1le\u017eitost\u00ed veden\u00ed. Proto se druh\u00e1 ze sedmi z\u00e1sad \u0159\u00edzen\u00ed kvality zam\u011b\u0159uje na veden\u00ed. Vedouc\u00ed pracovn\u00edci zaji\u0161\u0165uj\u00ed, aby \u00fa\u010del a sm\u011br byly v organizaci v souladu. Rozhodnut\u00ed t\u00fdkaj\u00edc\u00ed se zdroj\u016f jsou p\u0159ij\u00edm\u00e1na na nejvy\u0161\u0161\u00ed \u00farovni \u0159\u00edzen\u00ed a v p\u0159\u00edpad\u011b pot\u0159eby mohou b\u00fdt delegov\u00e1na. Ve v\u011bt\u0161in\u011b podnik\u016f a organizac\u00ed jsou tyto vlastnosti spojeny s vedouc\u00edmi rolemi v podniku a odpov\u00eddaj\u00edc\u00edmi pravomocemi k jedn\u00e1n\u00ed. Hlavn\u00edm \u00fakolem vrcholov\u00e9ho veden\u00ed je v\u0161ak vytvo\u0159it pracovn\u00ed prost\u0159ed\u00ed, v n\u011bm\u017e m\u016f\u017ee ka\u017ed\u00fd zam\u011bstnanec rozv\u00edjet sv\u00e9 schopnosti a vyu\u017e\u00edvat je ve prosp\u011bch spole\u010dnosti. Tento p\u0159\u00edstup je nezbytn\u00fd pro to, aby bylo mo\u017en\u00e9 kdykoli upravit strategie, politiky, procesy a zdroje tak, aby bylo zaji\u0161t\u011bno dosa\u017een\u00ed zam\u00fd\u0161len\u00fdch c\u00edl\u016f. To plat\u00ed i pro \u0159\u00edzen\u00ed kvality, kter\u00e9 funguje pouze tehdy, kdy\u017e mu odpov\u011bdn\u00e9 a zapojen\u00e9 osoby v organizaci rozum\u00ed a je integrov\u00e1no do ka\u017edodenn\u00edch proces\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Krom\u011b aktivn\u00edho a osobn\u00edho veden\u00ed jsou vhodn\u00e9 n\u00e1sleduj\u00edc\u00ed n\u00e1stroje veden\u00ed:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strategick\u00e9 pl\u00e1nov\u00e1n\u00ed &#8211; hodnoty, c\u00edle, veden\u00ed pomoc\u00ed c\u00edl\u016f.<\/li>\n\n\n\n<li>Jasn\u00e9 vymezen\u00ed odpov\u011bdnost\u00ed a pravomoc\u00ed p\u0159\u00edslu\u0161n\u00fdch osob.<\/li>\n\n\n\n<li>C\u00edlov\u011b orientovan\u00e9 \u0159\u00edzen\u00ed rizik a p\u0159\u00edle\u017eitost\u00ed.<\/li>\n\n\n\n<li>Efektivn\u00ed pravidla pro intern\u00ed a extern\u00ed komunikaci.<\/li>\n\n\n\n<li>Pravideln\u00e9 hodnocen\u00ed a anal\u00fdza trend\u016f.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u010ceho lze dos\u00e1hnout konkr\u00e9tn\u00edm veden\u00edm?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Jasn\u00e9 vize a c\u00edlev\u011bdom\u00e9 kroky.<\/li>\n\n\n\n<li>Zlep\u0161en\u00ed efektivity rozhodov\u00e1n\u00ed.<\/li>\n\n\n\n<li>Optimalizovan\u00e9 a efektivn\u00ed procesy a vyu\u017eit\u00ed zdroj\u016f.<\/li>\n\n\n\n<li>V\u011bt\u0161\u00ed spokojenost zam\u011bstnanc\u016f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 3: Zapojen\u00ed lid\u00ed<\/h2>\n\n\n\n<p>Ka\u017ed\u00e1 spole\u010dnost je tak dobr\u00e1, jak dob\u0159\u00ed jsou jej\u00ed zam\u011bstnanci, v\u010detn\u011b vedouc\u00edch pracovn\u00edk\u016f. Anga\u017eovan\u00ed jednotlivci utv\u00e1\u0159ej\u00ed charakter a v\u00fdkonnost organizace na v\u0161ech \u00farovn\u00edch. Proto je z\u00e1sadn\u00ed, aby ka\u017ed\u00fd, kdo v organizaci p\u016fsob\u00ed, byl kompetentn\u00ed, m\u011bl spr\u00e1vn\u00e9 pravomoci a byl zapojen do realizace c\u00edl\u016f a hodnot organizace. T\u00edm se zvy\u0161uje schopnost organizace vytv\u00e1\u0159et hodnoty. Veden\u00ed zam\u011b\u0159en\u00e9 na efektivitu a \u00fa\u010delnost zahrnuje zapojen\u00ed zam\u011bstnanc\u016f do rozhodov\u00e1n\u00ed, ocen\u011bn\u00ed jejich individu\u00e1ln\u00edch \u00fasp\u011bch\u016f a podporu jejich dovednost\u00ed a znalost\u00ed. K dosa\u017een\u00ed tohoto c\u00edle je nutn\u00e9 aktivn\u011b podporovat zapojen\u00ed a \u00fa\u010dast zam\u011bstnanc\u016f na v\u0161ech \u00farovn\u00edch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Mezi konkr\u00e9tn\u00ed oblasti, kter\u00e9 je t\u0159eba zv\u00e1\u017eit, pat\u0159\u00ed nap\u0159:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pl\u00e1nov\u00e1n\u00ed lidsk\u00fdch zdroj\u016f.<\/li>\n\n\n\n<li>N\u00e1borov\u00e9 postupy a n\u00e1stup nov\u00fdch zam\u011bstnanc\u016f.<\/li>\n\n\n\n<li>Kompetence a systematick\u00e9 \u0161kolen\u00ed a rozvoj.<\/li>\n\n\n\n<li>Aktivn\u00ed \u00fa\u010dast, nap\u0159\u00edklad prost\u0159ednictv\u00edm v\u00fdm\u011bny n\u00e1pad\u016f.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u010ceho lze dos\u00e1hnout?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Zv\u00fd\u0161en\u00ed odpov\u011bdnosti zam\u011bstnanc\u016f a zlep\u0161en\u00ed t\u00fdmov\u00e9 pr\u00e1ce.<\/li>\n\n\n\n<li>Vy\u0161\u0161\u00ed spokojenost a udr\u017een\u00ed zam\u011bstnanc\u016f.<\/li>\n\n\n\n<li>P\u0159\u00edm\u00fd i nep\u0159\u00edm\u00fd pozitivn\u00ed vliv na vztahy se z\u00e1kazn\u00edky a loajalitu va\u0161ich z\u00e1kazn\u00edk\u016f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 4: Procesn\u00ed p\u0159\u00edstup<\/h2>\n\n\n\n<p>\u010ctvrt\u00e1 ze sedmi z\u00e1sad \u0159\u00edzen\u00ed kvality se zam\u011b\u0159uje na procesn\u00ed p\u0159\u00edstup. Dob\u0159e funguj\u00edc\u00ed syst\u00e9m \u0159\u00edzen\u00ed je tedy pos\u00edlen dokumentovan\u00fdm procesn\u00edm \u0159\u00edzen\u00edm v\u0161ech relevantn\u00edch proces\u016f ve va\u0161\u00ed spole\u010dnosti nebo organizaci. To je z\u00e1sadn\u00ed, proto\u017ee dobr\u00e9 porozum\u011bn\u00ed p\u0159\u00edslu\u0161n\u00fdm proces\u016fm, jejich \u0159\u00edzen\u00ed a vz\u00e1jemn\u00e9mu p\u016fsoben\u00ed umo\u017e\u0148uje spole\u010dnosti optimalizovat jej\u00ed v\u00fdkonnost a dosahovat jej\u00edch c\u00edl\u016f. K dosa\u017een\u00ed tohoto c\u00edle je t\u0159eba definovat ka\u017ed\u00fd krok procesu, ur\u010dit vstupy a v\u00fdstupy a identifikovat rozhran\u00ed s ostatn\u00edmi funkcemi spole\u010dnosti. Krom\u011b toho je t\u0159eba identifikovat potenci\u00e1ln\u00ed zdroje chyb a stanovit odpov\u011bdnosti, aby byl zaji\u0161t\u011bn hladk\u00fd pr\u016fb\u011bh procesu. Dal\u0161\u00edm d\u016fle\u017eit\u00fdm po\u017eadavkem je ur\u010den\u00ed &#8222;ukazatel\u016f v\u00fdkonnosti&#8220; pro \u0159\u00edzen\u00ed procesu, v\u010detn\u011b p\u0159\u00edslu\u0161n\u00fdch kl\u00ed\u010dov\u00fdch ukazatel\u016f v\u00fdkonnosti, aby bylo \u00fa\u010dinn\u011b a efektivn\u011b dosa\u017eeno po\u017eadovan\u00fdch v\u00fdsledk\u016f.<\/p>\n\n\n\n<p>Pozn\u00e1mka: Proces je \u0159et\u011bzec vz\u00e1jemn\u011b souvisej\u00edc\u00edch a vz\u00e1jemn\u011b se ovliv\u0148uj\u00edc\u00edch \u010dinnost\u00ed, kter\u00e9 p\u0159em\u011b\u0148uj\u00ed vstupy na v\u00fdstupy.<\/p>\n\n\n\n<p><strong>Co zahrnuje procesn\u011b orientovan\u00fd p\u0159\u00edstup k \u0159\u00edzen\u00ed kvality?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pro podniky a organizace to znamen\u00e1, \u017ee je t\u0159eba jasn\u011b definovat procesy, jejich posloupnost a vz\u00e1jemn\u00e9 p\u016fsoben\u00ed, v\u010detn\u011b souvisej\u00edc\u00edch podm\u00ednek, jako jsou zdroje. To m\u016f\u017ee zahrnovat nap\u0159:<\/li>\n\n\n\n<li>Z\u00e1kazn\u00edky a extern\u00ed dodavatele.<\/li>\n\n\n\n<li>Vstupn\u00ed zdroje, nap\u0159\u00edklad z proces\u016f v d\u0159\u00edv\u011bj\u0161\u00edch f\u00e1z\u00edch.<\/li>\n\n\n\n<li>Vstupy a v\u00fdstupy (tj. dod\u00e1n\u00ed procesu).<\/li>\n\n\n\n<li>Pr\u016fb\u011bh procesu a pot\u0159ebn\u00e9 zdroje.<\/li>\n\n\n\n<li>Vlastn\u00edky proces\u016f.<\/li>\n\n\n\n<li>Pl\u00e1novan\u00e9 v\u00fdsledky a p\u0159\u00edjemci.<\/li>\n\n\n\n<li>Rizika a p\u0159\u00edle\u017eitosti.<\/li>\n\n\n\n<li>M\u011b\u0159en\u00ed a ukazatele v\u00fdkonnosti.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 5: Zlep\u0161ov\u00e1n\u00ed<\/h2>\n\n\n\n<p>\u00dakolem je neust\u00e1le udr\u017eovat a zlep\u0161ovat v\u00fdkonnost. K dosa\u017een\u00ed tohoto c\u00edle je nezbytn\u00e9 uv\u011bdomovat si vnit\u0159n\u00ed a vn\u011bj\u0161\u00ed zm\u011bny a jednat na jejich z\u00e1klad\u011b a vytv\u00e1\u0159et nov\u00e9 p\u0159\u00edle\u017eitosti. To plat\u00ed jak pro spole\u010dnost, tak pro jej\u00ed zam\u011bstnance. Kl\u00ed\u010dem k udr\u017eiteln\u00e9mu obchodn\u00edmu \u00fasp\u011bchu je proto zam\u011b\u0159en\u00ed na neust\u00e1l\u00e9 zlep\u0161ov\u00e1n\u00ed. T\u00edmto zp\u016fsobem podnik stabilizuje sv\u00e9 v\u00fdsledky, m\u016f\u017ee vhodn\u011b reagovat na zm\u011bny vnit\u0159n\u00edch i vn\u011bj\u0161\u00edch podm\u00ednek a vytv\u00e1\u0159\u00ed nejlep\u0161\u00ed podm\u00ednky pro identifikaci nov\u00fdch p\u0159\u00edle\u017eitost\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Aktivn\u011b vyu\u017e\u00edvejte tyto p\u0159\u00edle\u017eitosti k identifikaci rizik a p\u0159\u00edle\u017eitost\u00ed a iniciujte neust\u00e1l\u00e9 zlep\u0161ov\u00e1n\u00ed syst\u00e9mu \u0159\u00edzen\u00ed kvality:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shroma\u017e\u010fujte zdroje zlep\u0161ov\u00e1n\u00ed, v\u010detn\u011b zp\u011btn\u00e9 vazby od z\u00e1kazn\u00edk\u016f, p\u0159ezkoum\u00e1n\u00ed a hodnocen\u00ed proces\u016f.<\/li>\n\n\n\n<li>Vyu\u017e\u00edvejte zp\u011btnou vazbu od zam\u011bstnanc\u016f, v\u010detn\u011b n\u00e1pad\u016f na zlep\u0161en\u00ed na pracovi\u0161ti.<\/li>\n\n\n\n<li>Sledujte trh, zejm\u00e9na jin\u00e1 odv\u011btv\u00ed a technologick\u00e9 zm\u011bny.<\/li>\n\n\n\n<li>Realizujte c\u00edlen\u00e9 programy zlep\u0161ov\u00e1n\u00ed a inovac\u00ed.<\/li>\n\n\n\n<li>Udr\u017eujte a d\u00e1le rozv\u00edjejte znalostn\u00ed z\u00e1kladnu organizace.<\/li>\n\n\n\n<li>Zav\u00e9st spolehlivou metodu aktivn\u00edho \u0159e\u0161en\u00ed odchylek a nedostatk\u016f.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u010ceho lze dos\u00e1hnout pomoc\u00ed principu \u0159\u00edzen\u00ed kvality &#8222;zlep\u0161ov\u00e1n\u00ed&#8220;?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Zlep\u0161en\u00ed ziskovosti.<\/li>\n\n\n\n<li>Trval\u00fd n\u00e1r\u016fst v\u00fdkonnosti a inovac\u00ed.<\/li>\n\n\n\n<li>Vytvo\u0159en\u00ed trval\u00e9 konkuren\u010dn\u00ed v\u00fdhody.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 6: Rozhodov\u00e1n\u00ed zalo\u017een\u00e9 na faktech<\/h2>\n\n\n\n<p>Efektivn\u00ed rozhodnut\u00ed jsou zalo\u017eena na anal\u00fdze a vyhodnocen\u00ed \u00fadaj\u016f a informac\u00ed. Pouze neust\u00e1l\u00fdm shroma\u017e\u010fov\u00e1n\u00edm a p\u0159ezkoum\u00e1v\u00e1n\u00edm t\u011bchto \u00fadaj\u016f a informac\u00ed lze p\u0159ij\u00edmat rozhodnut\u00ed zalo\u017een\u00e1 na faktech. V t\u00e9to souvislosti je z\u00e1sadn\u00ed ch\u00e1pat a interpretovat vztahy mezi p\u0159\u00ed\u010dinami a n\u00e1sledky a uv\u011bdomovat si p\u0159\u00edpadn\u00e9 nezam\u00fd\u0161len\u00e9 d\u016fsledky.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">K podpo\u0159e rozhodov\u00e1n\u00ed zalo\u017een\u00e9ho na faktech pou\u017e\u00edvejte:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u011b\u0159en\u00ed kvantitativn\u00edch i kvalitativn\u00edch \u00fadaj\u016f a informac\u00ed.<\/li>\n\n\n\n<li>Pravideln\u00e9 vyhodnocov\u00e1n\u00ed zam\u00fd\u0161len\u00fdch c\u00edl\u016f, metrik a dal\u0161\u00edch ukazatel\u016f v\u00fdkonnosti, v\u010detn\u011b trend\u016f a srovn\u00e1v\u00e1n\u00ed.<\/li>\n\n\n\n<li>Aktivn\u00ed a promy\u0161lenou strukturu sch\u016fzek.<\/li>\n\n\n\n<li>\u010ceho lze dos\u00e1hnout pomoc\u00ed rozhodov\u00e1n\u00ed zalo\u017een\u00e9ho na faktech? Pomoc\u00ed validn\u00edch \u010d\u00edsel, dat a fakt\u016f m\u016f\u017eete v ide\u00e1ln\u00edm p\u0159\u00edpad\u011b dos\u00e1hnout:<\/li>\n\n\n\n<li>Vy\u0161\u0161\u00ed m\u00edru objektivity.<\/li>\n\n\n\n<li>V\u011bt\u0161\u00ed d\u016fv\u011bru v p\u0159ijat\u00e1 rozhodnut\u00ed.<\/li>\n\n\n\n<li>Optimalizovanou formulaci c\u00edl\u016f a jejich kontrolu.<\/li>\n\n\n\n<li>P\u0159edch\u00e1zen\u00ed chybn\u00fdm rozhodnut\u00edm.<\/li>\n\n\n\n<li>Lep\u0161\u00ed vyu\u017eit\u00ed zdroj\u016f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-background\" style=\"background-color:#75d2fa\">Z\u00e1sada 7: \u0158\u00edzen\u00ed vztah\u016f<\/h2>\n\n\n\n<p>Spole\u010dnosti, kter\u00e9 dosahuj\u00ed dlouhodob\u00e9ho \u00fasp\u011bchu, udr\u017euj\u00ed pevn\u00e9 vztahy se zainteresovan\u00fdmi stranami, jako jsou investo\u0159i nebo extern\u00ed dodavatel\u00e9, proto\u017ee maj\u00ed vliv na v\u00fdsledky spole\u010dnosti. Pro optimalizaci \u00fa\u010dinku tohoto vlivu je z\u00e1sadn\u00ed zav\u00e9st \u0159\u00edzen\u00ed vztah\u016f jako n\u00e1stroj pro \u0159\u00edzen\u00ed t\u011bchto vztah\u016f. Kl\u00ed\u010dov\u00fdmi prvky jsou otev\u0159en\u00e1 komunikace, dohoda o spole\u010dn\u00fdch c\u00edlech zam\u011b\u0159en\u00e1 na z\u00e1jmy z\u00e1kazn\u00edk\u016f a spolupr\u00e1ce s p\u0159\u00edslu\u0161n\u00fdmi zainteresovan\u00fdmi stranami p\u0159i v\u00fdvoji produkt\u016f a neust\u00e1l\u00e9m zlep\u0161ov\u00e1n\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Chcete-li ze sv\u00fdch vztah\u016f t\u011b\u017eit a podporovat je, m\u016f\u017eete:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pl\u00e1novat pravideln\u00e9 v\u00fdm\u011bny.<\/li>\n\n\n\n<li>Budovat (partnersk\u00e9) s\u00edt\u011b pro udr\u017eov\u00e1n\u00ed vz\u00e1jemn\u00fdch vztah\u016f.<\/li>\n\n\n\n<li>Zav\u00e9st mechanismy pravideln\u00e9 zp\u011btn\u00e9 vazby.<\/li>\n\n\n\n<li>\u00da\u010dastnit se (intern\u00edch) veletrh\u016f, z\u00e1kaznick\u00fdch a zam\u011bstnaneck\u00fdch dn\u016f.<\/li>\n\n\n\n<li>Spolupracovat na spole\u010dn\u00fdch projektech a rozvojov\u00fdch iniciativ\u00e1ch.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u010ceho lze dos\u00e1hnout? Efektivn\u00edm \u0159\u00edzen\u00edm vztah\u016f m\u016f\u017eete dos\u00e1hnout n\u011bkolika v\u00fdhod, mj:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Aktualizovan\u00e9 znalosti pot\u0159eb a po\u017eadavk\u016f relevantn\u00edch stran.<\/li>\n\n\n\n<li>V\u010dasn\u00e9 odhalen\u00ed budouc\u00edch trend\u016f.<\/li>\n\n\n\n<li>Vytv\u00e1\u0159en\u00ed synergick\u00fdch efekt\u016f a nov\u00fdch spole\u010dn\u00fdch p\u0159\u00edle\u017eitost\u00ed.<\/li>\n\n\n\n<li>Zlep\u0161en\u00ed komunikace, a to i na hranic\u00edch proces\u016f.<\/li>\n\n\n\n<li>V\u011bt\u0161\u00ed mo\u017enosti vz\u00e1jemn\u00fdch doporu\u010den\u00ed.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Spokojenost z\u00e1kazn\u00edk\u016f je odrazem v\u00fdkonnosti spole\u010dnosti a nejd\u016fle\u017eit\u011bj\u0161\u00edm faktorem udr\u017eiteln\u00e9ho \u00fasp\u011bchu a schopnosti dod\u00e1vek. P\u0159edv\u00edd\u00e1n\u00ed<\/p>\n","protected":false},"author":3,"featured_media":1411,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[19403,19463],"tags":[],"class_list":["post-9592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-cs","category-standard-cs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ISO 9001 - 7 z\u00e1kladn\u00edch princip\u016f - Certifiqat.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/certifiqat.com\/cs\/news\/iso-9001-the-7-fundamental-principles\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISO 9001 - 7 z\u00e1kladn\u00edch princip\u016f - Certifiqat.com\" \/>\n<meta property=\"og:description\" content=\"Spokojenost z\u00e1kazn\u00edk\u016f je odrazem v\u00fdkonnosti spole\u010dnosti a nejd\u016fle\u017eit\u011bj\u0161\u00edm faktorem udr\u017eiteln\u00e9ho \u00fasp\u011bchu a schopnosti dod\u00e1vek. 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